Potoroo

Potoroo is a children’s fashion brand that is still in its conceptual stages, and is yet to launch. Potoroo’s owner Lily and I collaborated together to develop a fun playful brand that would be able to stand out by being bright and colourful. She wanted to target a higher tier market so we tried to keep the designs looking clean and classy at the same time.

Here’s just a few examples of the design being implemented: